WNBA strikes TV deal with new broadcast partner for 2023, sees signals for future media rights

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With demand for women’s basketball at record highs and the next WNBA season just a month away, the league will start its 27th season with a new television deal in place that will create a dedicated night for the W all unto itself.
The WNBA will air on the Ion Television network Friday nights this season as part of a new multiyear contract signed this month. This provides the WNBA with another national TV deal and allows it to build a consistent national window for its games. Terms of the deal were not disclosed, though the contract will not run past the 2025 season, when the league’s…

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